22
May

Inventors, Your Good or Bad Reputation Will Follow You More Than You Know

Had a discussion last week with an Inventor that has had a string of rejections from company Y even though based on the ideas he has shown me you would think they would have shown interest. His presentation is short and concise. He has great graphics that show his ideas and...
16
May

Are Invention Posting Sites A Waste Of Time?

Invention posting sites are gaining popularity, but do you gain any benefit from them? In my opinion these sites feed off of the Inventor’s hopes of getting discovered by a major player in their particular target market and making millions. The web is flooded with these websites...
30
Apr

​INVENTORS, WHERE IS EVERYTHING ABOUT YOUR INVENTION KEPT AND WILL YOU LOSE IT?

Talking with an Inventor this week prompted me to write this thread. When you invent something you may have had to use outside help to get it into its current state. You had someone build a presentation, a mold, website, prototype, CADs, 3D model, sell sheet, video, animation,...
01
Apr

INVENTORS ASK, WHAT IS A SELL SHEET AND WHY DOES MY INVENTION NEED ONE?

A sell sheet is basically your calling card to a company. It is used throughout all industries to show a company your products benefits. There is no one size fits all when it comes to sell sheets. The formatting can be anything you want it to be. They can be very professional...
26
Mar

Why Inventors Should Watch QVC and HSN and Its Not Why You think

How much time do you spend Watching QVC and HSN? You would be surprised how much you can learn taking time to watch and really look at how they try and pull the viewer into the benefits of the product verbally and visually. Look at the difference how they pitch the product when...
26
Mar

A Bad Idea/Invention in a Silk Suit is Still a Bad Idea

Okay, let’s face it we all have ideas we think are great and we want to see them get to market. For some reason when an Inventor has a bad idea they think if they explain it to you more and more it will make the idea better. It doesn’t. Just because your family and friends say...
08
Mar

The PPA Trap Inventors fall Into Over Their Idea/Invention

PPA’s (Provisional Patent Application) can be a great tool when used properly, but in a large number of cases the Inventor does not get the full use of the PPA. Why? Because a large majority of Inventors rush to file a PPA without looking at the biggest disadvantage a PPA has,...